This is likely much more than you’d make as a freelancer or W2 bookkeeper. You can even apply for a 1099 position at Belay, which pays $20-25/hour right out the gate if you aren’t sure about starting a bookkeeping business on your own. As you may know, I have recently started a new business venture as a bookkeeper for small business owners. Content marketing might sound overwhelming, but I teach you the content marketing process from start to finish in my 9-week course, Leap Into Bookkeeping. And if you do intend to use LinkedIn and YouTube, ALWAYS post the content on your own website first and link back to your site in your social media posts. I’m an entrepreneurial CPA that founded Xen Accounting, a100% cloud-based accounting firm, in 2013.
Volunteer Your Time to Gain Experience
The key is setting yourself apart from the others and showing value to your new bookkeeping clients that an automated system cannot offer. How many bookkeeping clients you should have depends on your capabilities. It’s not enough for bookkeepers to have an official social media account; they must engage with their followers to get bookkeeping clients.
Tips To Get Bookkeeping Clients
- For instance, their pain points, approaches, tech stack and the accounting automation tools they use will help adjust your value proposition to current needs and trends.
- Visibility in search results can lead to significant website traffic, leads, and ultimately – clients.
- Webinars are online lectures or videos that people can either watch live or recorded in their own time.
- Though bookkeepers don’t need to hold college degrees, some may see their salaries increase after completing an undergraduate degree.
When you get to know these businesses, you can set up valuable partnerships that are mutually beneficial to both. And a very lucrative part of your network is https://www.bookstime.com/ the businesses that run parallel to yours. Sign up to receive more well-researched small business articles and topics in your inbox, personalized for you.
How to Start a Bookkeeping Business
However, once you opt for a seasoned professional who accurately defines the target audience and the keyword phrases, the users looking for a bookkeeper will find you with ease. And setting up the location you want to embrace with your ad campaigns will narrow down the audience so you will get only the highest-quality leads. Check out extra lead generation ideas from our experts to increase opportunities inflow.
Join and post in relevant industry groups
While these careers are related, bookkeepers handle day-to-day data entry and record-keeping, while accountants use those records to manage tax filings and higher-level financial operations. Bookkeeping qualifications do not include formal certifications or licenses. Some bookkeepers pursue certified bookkeeper certifications offered by two national bookkeeping associations. The NACPB offers a certified bookkeeping professional (CPB) designation, and AIPB confers a certified bookkeeper (CB) license. The savviest small-business marketers are the ones who figure out exactly who their customers are and advertise directly to them.
In other words, your onboarding experience is generally the first impression a client has working with you. The next step in the bookkeeping client onboarding checklist is to gather all the information how to get clients as a bookkeeper you need from your client so you can deliver on your service effectively. This part will depend on how you approach payments in your business and the types of services you provide.
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